Eastern Foods Essay

IntroductionYou need to do the same research and prep be before bold a new-fashioned restaurant. As a member of UK planning team, I need to bring home the bacon a report ab bulge the challenges facing Eastern Foods in next few months, which is rattling important thing for starting your pedigree. AS the saying goes, everything is hard in the beginning, to open a new restaurant, it will sure enough encounter problem. For example, there is no way to attract nodes at a loss or come on clients but no profits which lead restaurant crap a normal business. Furthermore boot due to feed safety issues. Next, recruitment and post-training. For a manager, it is overly essential mental qualitiesand commode shed light on the problem & make logical decisions and take the initiative & respond flexibly to change situations. Hence, writing a report can help you know that what issues you will meet and let you can do psychological preparation.The challengesHRMHuman resource instruction (H RM, or simply HR) is the forethought process of an organizations workforce, or human resources. It is amenable for the attraction, s pickion, training, assessment, and rewarding of employees, while also overseeing organizational leadership and culture and ensuring configuration with trade and labor laws. (WIKIPEDIA, 2014) Thus, ontogenesis Eastern Foods which need the HR department essential prep atomic number 18 in ascent and qualified candidates to start. We need make a plan to attract people join us, and we will pillow slip the choice of employees that what we need employees, managers, chef and waiter or some other(a) to do and they must meet our satisfactions. Whether the recruitment of employees and compliance with repulse laws and the principles of scantilyice. Organization is not a simple tree, pulp, machinery or inventory.Human resources commission involves the application of management functions and principles. Its function is applied to the recruitment, minin g, maintenance, and reward employees. The modules decision must be adjusted. On unlike aspects of the decision-making of employees, it must compete with other human resources (HR). Decisions will certainly affect the validity of a restaurant. The long suit of an organization must lead to improved services to customers at a reasonable cost to provide in the form of high-quality products.AccountingAccounting will directly affect the financial restaurant, a classify accounts will undoubtedly bring many convenient restaurants. The results reflect the elements of corporal accounting.1. RevenueIncome is an enterprise make in daily activities, which will lead to an increase in owners equity and the make out inflow of capital has zip to do with the economic interests of the owner of inputs.2. CostsCost refers to an enterprise in their daily activities, which will lead to decrease in owners equity, and profit has nothing to do with the distribution of the add in concert outflow of economic benefits to the owner.3 ProfitProfit is an enterprise in a certain accounting period operating results. Net income includes profit after subtracting expenses, gains and losses directly acknowledge in current profit and so on. Directly included in the current profit gains (Gain) or loss (Loss), which shall be included in profit or loss that refers to will lead to changes in the occurrence of changes in owners equity, and the owner of the invested capital or profits unrelated to the owner or the distribution of profits loss.MarketingMarketing is an important part of business operations and includes a number of diametrical activities. Marketing is now seen as essential to the success not only of manufactures, retailers, and other businesses but also of government agencies, hospitals, law offices, schools, and churches. (James Burrow, 2008). We need to do some research before open a new restaurant. The first aim of grocerying is to create customers, acquire and maintain cust omers To consider how to effectively compete passing game to defeat invincible from a long-term perspectiveFocusing on market research, collecting and analysing outsize amounts of information under the change of environment and market, and the only way has to make the office decisions in disparate cases much(prenominal) as Active promoting innovation, which is proportional to the degree and effect Conducted in a ever-changing decisions, which requires its makers have a strong ability like entrepreneurs insight, discernment and decisiveness.HenceWe need to consider how to expand our market to attract customers.Operations ManagementEverything seemed ready, the restaurant will begin operations management. Operations management is targeted at useable processes and operational systems. Operations management is an investment operation process, convert, process output.it also is a labour process or value-added process, which is the first large object operations, operators must consid er how to carry out operational activities such as production planning, organization and control. If the operator improper control which easily lead restaurants into a loss situation. Operations Management deals with the design and management of products, processes, services and supply chains.MITSloan management2014The main verifiable of enterprise operations management is to control quality, cost, time and flexibility, which is the fundamental source of corporate competitiveness. Therefore, operations management has an important role in the business. Operational departments will face these challenges, and propose specific work goals, developing specific means to achieve goals and approaches, clear goals.Key issueAccountingAccounting is the currency of the main building blocks of measurement, using a range of specialized methods, accounting and supervision of an economic management of a unit of economic activity, which is designed to provide accounting information and economic eff iciency. Accounting work is an important set about for improving cooperate governance, which requires to have some work experience in professional accounting staff to help managers of restaurants, and can earn more profits for the restaurant. A simple order to load the bundle onto your computer (see appendix I), or a suitable business accounting softw be also is very important (see appendix ). And in the eyes of many, business accounting is the general accounting bookkeeping, accounting reports later and not specifically involved in the management of the business, even if part of the work involved in business management, but also the financial managers who do it. In fact, divided by the statements of accounting methods for other management staff provides company information, directly or indirectly involves in the company ofmanagement.Whether it is cost accounting, reimbursement, calculate or accounting, cooperate insiders budget execution and supervision of the first person, fro m material procurement to sales outstanding, word meaning of the budget, compare prices, credit management, indicators and contrast. Accounting oversight fulfill all the functions, which all involved in corporate management. There are two questions to discuss. First, does not pay attention to the overall budget. The budget only cincture in budget, completely ignoring the fee budget. Companies are not able to master the use of a general budget implementation status of strategic objectives, resulting in a waste of corporate finance, food, and human and other resources. Catering enterprises due to lack of effective overall budget, which is not able to adjust business out notation in a timely manner in accordance with market changes.Next, accounts of chaotic management, accounting is not timely. Many food and beverage companies with a breakdown of the property chronological mix of raw materials. For the food and beverage industry is concerned there will be a lot of consumables, and many companies do not have this set up a separate subsidiary ledgers. As the catering business for the accounts do not pay attention, for a serious lack of original documents, certificates and registration does not couple on the original accounts. Financial accounting irregularities exist very original certificate changes, account card cant be consistent. Such as consistent account statement, account match the reality, in line account statement. Accounts of accounting is not timely, resulting in a breakdown of the accounts do not match with the total accounts.MarketingThat marketing. This post is divided into two types, one is called front-end marketing, the other is called the back-end marketing. Both the role and position are different, qualities and abilities needed to be different. Front-end sales and marketing in order to serve as the core of the sales company, which is responsible for market development and promotion to stimulate customer demand, they did no matter how the p roduct is manufactured, just out of the product promotion. Of course, a ripe front-end marketing staff will promptly to customer WHO inevitably feedback to the back-end marketing AND go to help show the various back-end marketing target market dynamics and customer needs. The back-end marketing, research anddevelopment in manufacturing as the core segment, the pre-market survey is responsible for product definition and development, which is to understand the market, understand the competition, understand target customers, and according to the market, customers and competition to complete the new product Definition a complete description of the product-specific documentation.All aspects of the catering business activities are inseparable from the consumers , constantly studying and changing consumer demand , while consumer demand to develop and deliver the food to adapt products to meet consumer demand which has sire a synonym for catering business large operators how to treat c ustomers, employees continue to instill the concept of the right customers small staff of each service , customer preferences are all trying to figure out to do market positioning , we must figure out who is your target customer and What are their characteristics, such as income, spending habits, . Then we develop targeted promotion. Do not blind pursuit of high profits, location, price, and features which are not unified, and cost less than consumer expectations, completely ignoring consumer psychology and consumer needs of the guests. Not with changes in market conditions and the relational adjusted so that the food does not adequately reflect the variety of price point grammatical constituent in the difference in price, guests cant adapt to the different needs of consumer motivation.In at onces technologically advanced world, such as the Internet, wechat, facebook, buy, review sites, etc. These fashion marketing, restaurant operators are embodied acclimatized. Which always wan ted a simple way to accomplish more complex thing. Bosses nothing wrong result, and one-sided emphasis on the results without knowing basically failed process. Restaurant carrying out marketing activities in the process, there will be adverse environmental factors leading to damage or failure, so you must know how to transform strain markets, strengthen research marketing environment, the establishment of risk prevention and interposition agencies, face risk head-on, and improve the quality of restaurant employees.ConclusionThe restaurant industry is extremely competitive. Its difficult to be and stand out amongst the hundreds, if not thousands, of other restaurants in your local area whether its the food, customer service or brand, customers will consistently critique your restaurant and even the smallest error could affect up a storm. (Sammy Jo, 2013) Opening new restaurants, will face many challenges, first, to choose a good location which can bring more customers, and also make it easier for customers to remember your restaurant, then the product positioning, elect their own signature dishes can be customized with the positioning of the menu. Then, it can be renovated, rising consumer demand of customers, retentiveness environment position in restaurants has become increasingly high, a good environment, and sometimes can be a key factor in the success of the restaurant. This comes into play when the external environment. The human resources department is responsible for hiring, and training employees on the audit.Then for the restaurant staff to begin custom equipment, such as kitchen equipment, customer use chopsticks, etc, which is the soul of a leader, and the organization is a corporate body. Organizational strategy is to create and precede a business which is not only an internal team competition THAT needs external lateral pass and vertical industry chain to support the organizations business, because the strategy is implemented by the organizatio n. superior organizational strategy, first set aggressive strategies and goals, and implementation strategies needed to build possess excellent organizational effectiveness of the implementation of the system, and continue to temper their own sustainable development, building efficient enterprises to continue to progress a positive goal. Restaurant management also needs leaders who will link together the various departments, and less any one department will lead to failure, therefore, whether it is accounting, marketing, human resource management or operational management which will even encounter different challenges that we must face yes, because they are an essential part of the restaurant.Reference1. Sammy Jo. 2013 Challenges of Operating a Restaurant. LERA BLOG. Weblog Online 24/07. Available from http//lerablog.org/business/management/challenges-of-operating-a-restaurant/ Accessed twenty-fourth March 20142. WIKIPEDIA, (2014) Human resource management. Available at http//en.wi kipedia.org/wiki/Human_resource_management Accessed 24thMarch 20143. James Burrow, (2008) Marketing.4. MITSloan management2014What is operations management. Available at http//mitsloan.mit.edu/omg/om-definition.php Accessed 26th March 2014AppendixISource www.brothersoft.comSourcewww.businessoftware.com